services, particularly infrastructure- and platform-as-a-service, are well established, but in some cases customers demand more — more control, more to hardware, more performance, and the ability to pick their own operating environment.

In those cases, they are looking to bare-metal services, a niche that is growing quickly.

As the name implies, bare metal means no , just CPUs, memory, and storage. Customers provide all of the from the operating on up. That means a dedicated CPU, full access to the hardware, and freedom to run custom operating systems.

According to a 201 Markets and Markets report, the bare-metal cloud market is expected to grow from $871.8 million in 201 to $.7 billion in 2021, at an estimated compound annual growth rate of 0.1 .

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