March 23rd, 2018
Here’s an excerpt from the article:
A popular strategy we’ve seen many teams employ is getting everyone talking about a future for the product or service where the user’s experience is much more delightful than it is today. The team creates what we call an experience vision, which describes what it would be like to use the design five or so years in the future.
Teams work to get key stakeholders to discuss the vision frequently. If executives see the vision as strategic important for the entire organization, it makes it easier for the design team to sway important decisions to move in the direction of this imagined future.
Read the article: UX Design Leaders Have Many Strategies To Choose From
What are some of the UX design strategies your team employs? Share with us below.