It seems everywhere you look, the talk about is designed to scare you into action. Fear, uncertainty, and doubt () are powerful motivators. Probably the scariest thing of all: the potential fines. , on paper, allows for fines of up to €20 ($24.5 ) or 4% of a companyR7;s global annual revenue. Here’s a (non-FUD-ified) list of some of what we see happening and how it may impact you.

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