Progressive Web Apps: definition and usages

In this article, we will talk about Progressive Web Apps (PWAs). First of all, we are going to explain what progressive web apps are. Secondly, we will go through an...

Top app install ad creatives from casino and slot games

In this second post of our series focusing on ad creatives used for different kind of apps, we take a look at how slot games advertise when running app install...

Discover tools for Android data migration and improve your app retention

Posted by Sean McQuillan (@objcode) and Prateek Tandon (@ptandon05) What happens to app usage and accessibility when people get new phones? The feedback we've had is that people want apps to...

iOS 12 Brings New Power to Push Notifications

Push notifications are unquestionably one of the most effective mobile marketing channels. However, the effectiveness of push on iOS apps has always been handicapped by the fact that Apple uses...

How killing Net Neutrality will affect enterprise mobility

Efforts to dismantle net neutrality will likely affect enterprises and the way they do business, from how mobile apps are designed to where companies choose to store data commonly accessed...

Google Pay now has 25M monthly active users in India, Technology News, ETtech

​Google, which recently rebranded its payment offering from Tez to Google Pay, has 25 million monthly active users who have collectively carried out about 860 million transactions over the past...

Behind the gorgeous new illustrated edition of Ursula K Le Guin’s The Left Hand...

The Folio Society has released a number of stunning illustrated editions of science fiction and fantasy novels in recent years, from Neil Gaiman’s American Gods and Philip K....

Inside AdMob: Mobile Ads Garage: Episode 14

Episode fourteen of The Mobile Ads Garage is live on YouTube! If you haven't seen it before, The Mobile Ads Garage is a video tutorial series that covers how to...

[EBOOK]: Must-Read Mobile Marketing Stats

Every six months, Localytics publishes benchmark data that showcases trends in app engagement and retention. Like any benchmark, this data helps our customers and other mobile marketers gauge the performance...

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