Wednesday, February 21, 2018
Home App - Mobile Virtual Reality AR Will Be the Next Customer Channel

AR Will Be the Next Customer Channel

12
0




Published by ,
February 12, 3:17 pm



(CMSWire)  Augmented (AR) technology, increasingly familiar in or Snapchat face filters, superimposes digital images on a phone-screen view of the real world to deliver a composite of the two. Accessing the AR experience isn’t limited by the expense or awkwardness of additional equipment that restricts more immersive virtual reality (VR) technologies. All you need for AR is a decent smartphone with a camera.
There’s already growing of evidence of AR being used to enhance the experience. In retail, the IKEA Place app lets you see how furniture from IKEA’s catalog will appear in your home through true-to-scale 3-D models that can be selected, moved and viewed through your phone. Businesses will increasingly use AR in training and instruction programs, to further the “do it yourself” mindset.

Tags: , ,



Source link
thanks you RSS link
( http://virtualrealitysummit.com/news/ar-will-be-the-next-customer-/43139/)

LEAVE A REPLY

Please enter your comment!
Please enter your name here